Save Digital spends by leveraging Zapr's deterministic incremental reach
Higher CTRs across banners, videos and interstitial ads by targeting relevant audiences
Save TV costs by removing tail channels and leveraging Zapr's deterministic reach
Save upto 80% on digital spends by targeting people unexposed to your TV campaign and avoiding the overlap. Avoid engaging duplicate audiences.
Save >60% of your TV campaign costs by targeting only under-exposed TV audiences on Mobile. Target them with actionable ads to ensure ROI.
Target exactly the audiences exposed to your competitor's TV ads and win their share of mind using actionable ads on Mobile. Achieve higher recall among relevant markets compared to your rivals!
"We have been experimenting with Zapr for several campaigns in the last few months and it has helped us reduce wastage, create better sequencing and enhance our targeting, all with one platform. It has been a valuable exercise."
"I think it’s a fantastic new tool for everyone whether for a broadcaster, or a person in the digital media, advertiser or any other kind of stakeholder. It will revolutionize the way we are looking at getting some sense of data, how people are watching and consuming TV."